THE FIGHT OS
Automation for Impact. Systems for Scale. Freedom to Lead.
You've built a movement that changes men's lives — but no movement scales without a system.
The Fight deserves infrastructure that matches its impact.
This isn't tech for tech's sake — it's a digital backbone built to multiply discipleship, not just data.
Built for: Jake Hamilton & The Fight
Powered by:
Overview
Jake, you've already built the message, the mission, and the brotherhood.
Now it's time to build the machine — one that runs 24/7, delivers personalized experiences at scale, and brings your entire ecosystem under your control.
We're building The Fight OS — a custom automation and AI platform built inside GoHighLevel, engineered to unify everything:
Funnels. CRM. Coaching. Courses. Community. Communication. Gamification.
It's not just a system. It's The Fight, fully operational — running, tracking, and growing without needing Jake to manually push every lever.
The Vision
Imagine six months from now...
- •The Fight runs like a living organism.
- •Men are joining daily. The system welcomes them, delivers their daily challenge content, tracks their progress, and celebrates their wins.
- •"Coach Jake" checks in automatically with encouragement and accountability.
- •Every course, habit, and challenge connects to metrics that reveal real transformation.
- •You wake up to dashboards showing new members, active streaks, top performers, and rising revenues — all while your time is freed to lead, father, and preach.
"The system is discipling while you sleep."
The Cost of Staying Manual
Every week you delay automation:
- •Men fall off after Day 2 of the challenge.
- •Potential coaching clients go uncontacted.
- •You spend hours in DMs instead of discipleship.
- •Growth caps at your personal bandwidth.
The mission is too important to rely on manual effort.
The Fight deserves a system that scales faithfully, not frantically.
Deliverables
Strategy & Offer Alignment
Mission: Build the battle plan.
Output:
- ✓Refine The Fight Arena offer statement
- ✓Map complete funnel: Ad → Challenge → Call → Coaching → Mastermind
- ✓Define KPIs, retention triggers, and automation logic
- ✓Offer Optimization: Upsells, price positioning, and tiered structure
The Arsenal
Mission: Build your digital weaponry inside GoHighLevel.
Output:
- ✓Full GoHighLevel CRM & Automation System
- ✓Challenge Funnel + Tagging
- ✓Email/SMS Nurture Automations
- ✓CRM Pipeline & Automation Logic
- ✓Speed to Lead: Instant response system for new inquiries
- ✓AI Chat with Human-Like Response: Intelligent conversational AI for lead engagement
- ✓Automated Follow-Up: Ensure no lead falls through the cracks with systematic follow-up sequences
The Fight OS - Custom AI Software
Mission: Build your proprietary AI system — owned by The Fight.
Output:
- ✓AI Coach 'Jake' for real-time encouragement and accountability
- ✓Voice Check-Ins with progress summaries and Scripture-based motivation
- ✓Gamification: points, badges, and leaderboard rankings
- ✓Habit & Challenge Tracking
- ✓AI Insights Dashboard analyzing habits, reflections, and progress
- ✓IP Security: All assets under Jake's authenticated system — locked and owned
- ✓Command Center Dashboard (signups, completions, revenue, retention)
- ✓AI Business Analyst: automated weekly performance summaries
- ✓Automated Reactivation Sequences
Impact: Your impact, your infrastructure, your IP — fully under your authority. The Fight OS becomes a proprietary asset of The Fight.
Brotherhood Systems & Communication
Mission: Build community and culture into the OS.
Output:
- ✓Brotherhood Hub: feed for testimonies and live calls
- ✓Battle Partner System: automated accountability pairing
- ✓Messaging & Notifications: in-app communication
- ✓Video Drop Module: Jake's 'War Cry' video updates
- ✓Coursework & Assessments with unlockable modules
- ✓Certifications & Ranks: Bronze → Silver → Gold → Iron Brother
Fitness & Lifestyle Integration
Mission: Bridge physical discipline with spiritual growth.
Output:
- ✓Fitness Dashboard & Nutrition Tracking
- ✓AI Feedback on habits & consistency
- ✓Fight Score Algorithm: unites faith, fitness, habits & nutrition into one measurable number
Ongoing Optimization & Support
Mission: Continuous refinement and growth.
Output:
- ✓System Refinement: ongoing improvements based on user feedback
- ✓Technical Support & Maintenance
- ✓Performance Optimization & Bug Fixes
- ✓Offer Refinement via A/B testing and data analysis
- ✓Feature Enhancements & Updates
Proof
Before The Fight OS
- •Manual follow-ups and DM chaos
- •Disconnected tech stack (WordPress + BuddyBoss + spreadsheets)
- •Zero visibility on who's engaging or dropping off
- •Leads slipping through cracks
- •Personal burnout chasing growth manually
Now, With The Fight OS
- ✓One unified platform for community, CRM, and automations
- ✓AI-powered nurture & follow-ups
- ✓Personalized engagement at scale
- ✓Real-time performance tracking
- ✓Systems that serve the mission — not slow it down
"This isn't just software — it's a mission engine that scales discipleship through automation."
ROI Calculator
Estimated Payback: 60–90 Days
Every 100 additional members adds +$1,400 MRR automatically.
+790 growth
+$11,060
+93 clients
Potential increase
Every dollar invested here fuels freedom — not just revenue.
Freedom to lead, rest, and expand The Fight's impact.
The ROI isn't just financial — it's eternal.
Choose Your Path
Three ways to build The Fight OS
Enterprise consulting — complimentary for Jake
We'll guide you on the best stack, tools, and structure.
Includes:
- Recommended tools & platforms (GoHighLevel, automations, CRM layout)
- Basic workflow outline
- Funnel and follow-up blueprint PDF
Goal: You build it yourself, with our proven blueprint and guidance.
Done With You — The Partnership Path
For the leader ready to build with us side-by-side.
We co-build the systems, train your team, and hand you the keys.
- Includes phases 1-2
- Funnel + CRM Buildout
- Email/SMS automation + integration
- Initial AI setup (Coach Jake prototype)
- 1 hour weekly build session with Hudson
- 1-2 hours of build time per week from Hudson
- Includes phases 1-2 + a simplified version of Phase 3
- Advanced automations + AI tuning
- Brotherhood gamification
- AI insights dashboard
- Full IP migration and training for your team
Goal: You and your team learn the system while we build it together.
Done For You — The Elite Path
You lead the movement — we build the machine.
Complete buildout with full support.
Includes Phase 1 & Phase 2
GoHighLevel setup, funnel, CRM, automations, and lead management systems
Includes Phase 3-6
Full Fight OS custom software, AI coaching, brotherhood systems, fitness integration, and optimization
Includes Phase 1-6
Complete end-to-end Fight OS buildout with all phases, full AI integration, and ongoing optimization
By choosing the full build, you save $5,000 compared to purchasing Option 1 and Option 2 separately
Goal: We handle everything — you focus on leadership and growth.
Payment Summary
Base Price
$57,000
Down Payment (20%)
$11,400
Total Investment
$57,000
Remaining Balance to Finance
$45,600
Per Payment
$7,600
20% down payment required to get started
Same as cash - No discount, no interest on remaining balance
Includes:
- Hosting + AI infrastructure
- GoHighLevel maintenance
- Automation monitoring + optimization
- Model training + refinement
- Monthly strategy reviews
- Dedicated dashboard + support
We don't just build systems — we steward missions.
Metrics
Key Performance Goals
Goal:
↑ 30%
Goal:
↑ 40%
Goal:
↑ 50%
Goal:
85%+
Goal:
40–60 hrs/mo
Goal:
3–5×
Timeline
| Phase | Weeks | Focus |
|---|---|---|
| Phase 1 — Strategy & Offer Refinement | 1 | Personal brand audit, messaging blueprint, and first studio session |
| Phase 2 — Funnel + Automation Build | 2–4 | Launch your daily clip system, automation setup, and brand hub |
| Phase 3 — AI Integration | 5–6 | AI chatbot, voice assistant, and analytics dashboard |
| Phase 4 — Ads + Growth Systems | 7–10 | Paid ads, VSL, retargeting, and ROI dashboards |
| Phase 5 — Optimization & Scale | 11–12 | Weekly dashboards, A/B testing, and AI insights |
Next Steps
Your Seamless Activation Flow
Approve the proposal below.
Invoice triggers instantly upon signature.
Provide access to BuddyBoss backend and assets.
Review workflows, content, and automation triggers.
Funnel, CRM, and AI modules go live.
Monitor dashboards, refine performance, expand reach.
Accept Proposal & Ignite The Fight OS
Complete the form below to begin building your mission engine.
"The next 90 days will redefine what's possible for The Fight."
Faith & Integrity Commitment
Elite Team AI operates on faith, family, and freedom.
Every system we build is designed to multiply Kingdom impact through excellence, stewardship, and automation that serves people — not replaces them.
"We automate the systems, not the souls."
Accept & Sign
Jake Hamilton — The Fight OS Proposal
When you sign this, you're not buying software — you're installing freedom.
The next 90 days will redefine what's possible for The Fight.